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Accor Begins Opening Hotels, Launches New Marketing Campaign

Accor has begun the course of action of reopening some of its resorts that temporarily...

Accor has begun the course of action of reopening some of its resorts that temporarily shut in reaction to the world-wide COVID-19 (coronavirus) pandemic. With constraints now easing throughout several locations and the selection of reopened resorts in the Accor network projected to climb steadily about the coming months, Accor suggests it is investing in the resurgence of the vacation and assistance industries and economic recovery in the communities the place it operates. To that work, ALL – Accor Dwell Limitless, the company’s rewards system, has introduced a new world-wide campaign: “Reignite the Really like of Journey.” The campaign is launching with a quick movie made to reassure and to generate motivation even though uplifting its audience. 

You can see the “Reignite the Really like of Travel” video below:

Steven Taylor, chief internet marketing officer, Accor mentioned in an official launch, “During the lockdown periods almost everywhere, we have been astonished to see so several men and women on social media sharing their craving for vacation with this kind of uplifting humor and creativity: It was heart-warming for us to see that they ended up missing us as significantly as we ended up missing them.” 

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Accor’s “Reignite the Really like of Travel” campaign will start on social media campaign, with travelers being inspired to share their vacation goals and inspiration, which will be put together to generate a next ALL montage-design inspirational vacation movie.

Giving reassurance to travelers as they head back again into the earth, Accor’s ALLSAFE cleanliness system guards friends and staff and has been created with the help of Bureau Veritas, a recognized earth chief in screening, inspections and certification providers.   

Accor’s “Reignite the Really like of Travel” campaign will start in crucial marketplaces globally during the summer time. 

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